Basic T-Shirt BT#01 – Because You’ve Earned the Right to Prioritize Comfort
Meet the Basic T-Shirt BT#01, the backbone of your wardrobe and the ultimate companion for a man who’s mastered the art of selective effort. Whether you're supervising a BBQ with one hand in your pocket, holding court at the pub with stories that get better every year, or simply embracing the noble sport of "resting between activities," this tee has got you covered—literally and figuratively.
Made from 100% organic ring-spun cotton, it’s soft, breathable, and durable—kind of like the younger version of you, before creaky joints and strategic sitting became part of the game plan. The medium fit ensures you won’t look like you're still trying to impress the kids at the skate park, but also won’t make you feel like you've given up entirely. It’s the perfect balance of effortless style and undeniable comfort—much like your approach to life these days.
With set-in sleeves and a ribbed collar, it holds up through years of wear, occasional DIY projects, and countless debates about whether stretching counts as exercise. And because we believe in sustainability, each shirt is made to order, reducing waste—unlike your garage, which still holds onto that broken treadmill "just in case."
Throw it on, lean back, and let the Basic T-Shirt BT#01 do what it does best: make you look effortlessly put-together, no effort required.
